398. Profitable organic decor and building trust
This episode was recorded live from the Sempertex International Balloon Convention, where once again, I sat down with Elisabeth of Pop of Color (Arizona). This is her third time on the podcast, but our first time recording face-to-face!
We chat about organic balloons, how this style has earned its place in the industry and what it really looks like to run a profitable home-based balloon business without chasing every trend or install.
We cover:
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pricing based on your market (not competition)
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setting real profit goals
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how she structures her prep and install days
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the client process she refuses to give up, because it's such a game changer for repeat business.
This conversation is honest, refreshing and full of all sorts of practical takeaways, especially if you want to make good money without building a massive operation.
In the UGlu Hotline, hear one listener’s tip for researching a new balloon color on Instagram.
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DM @thebrightballoon on Instagram to ask a question or leave advice for the UGlu Hotline!
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