
Welcome to The Bright Balloon, a podcast where Sara Meyer shares bright ideas for your balloon business!
Our mission is to empower balloon decorators by sharing insightful conversations and expert knowledge that light the way to industry success. Through accessible and engaging content, we aim to elevate the skills of our listeners, helping them to achieve financial success while maintaining a healthy work-life balance, ensuring that the entire balloon community shines brighter together.
What's actually working for balloon business marketing, and what's a waste of money? In this panel episode, I’m joined by Renisha of Chic Balloons and Alex of Blown Away Decor for a candid conversation about finding clients, ...
In this episode I'm joined by Jacqui, who has been in business for 33 years… so I think it's self-explanatory why I wanted to have her on the show . But you’ll also hear about the very interesting work she did before balloons...
In this episode I am joined by Carolina, and we are going to crack the code on corporate sales! Carolina is the owner of Balloon Element and she is also the owner of Grow My Balloon Biz. She takes us through her own trial and...
In this episode, we’re talking about one of my favorite topics: outsourcing your admin work to a virtual assistant. I’m interviewing Nicole, who is my virtual assistant. She's also the owner of Let Nicole Help, and she offers...
This was such a fun and inspiring interview. If you've ever felt stuck “just” doing balloons… wondering what's next, how to grow and how to start saying yes to bigger, more creative opportunities… you’re going to love this co...
This episode is a little bit different, but in a way that I think you're really going to enjoy. If you've ever felt confused about the brands that you're using in your business and wondering what's going on behind the scenes ...
I'll be honest: marketing is not my strongest suit. I've been in business for ten years and most of my clients have found me through word of mouth and Google. I've never cracked paid advertising and I find wedding shows excruciating. That's why I wa…
Automation doesn't have to mean complicated software or expensive tools. A lot of the best automation tips for your balloon business are already sitting in apps you use every day. Here are a few...1. Instagram Saved ResponsesIf you get the same …
Jacqui has been doing balloons near Sheffield, England, since 1992. She started the business with her best friend after an 11pm phone call, two weekend training sessions and an ad in the local paper. Now, she's sharing her secrets to longevity in th…