376. Defining roles in a family business
“With Andrea and Aidan of HiFloat”
What’s it really like to run a family manufacturing business in the balloon industry?
In this special in-person episode recorded at the Sempertex International Balloon Convention, I sit down with Andrea and Aidan from HiFloat—the powerhouse mother-daughter duo helping lead one of the most beloved brands in our space.
We chat about:
-
How HiFloat started
-
Why clearly defined roles are essential in a family-run business
-
What it's like onboarding second and third-generation family members
-
Advice for anyone considering launching a product-based business
-
Making decisions based on facts,not feelings
Whether your spouse, kids, or siblings help out in your business, this episode is packed with practical takeaways (and a few funny family stories) you don’t want to miss.
In the UGlu Hotline, hear a tip for attaching large foils in your garland.
Unlock three free bonus episodes!
RESOURCES MENTIONED:
Presenting sponsor: 17hats (get 50% off your 1st year)
Curated month by: HiFloat
Other sponsors & resources:
Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)
UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)
DM @thebrightballoon on Instagram to ask a question or leave advice for the UGlu Hotline!
Balloon Boss Mastermind & Summit
- - - -
On the Bright Side (Apple) On the Bright Side (Patreon)
50 Ideas for Email Marketing | Join the Bright Balloon email list
