May 13, 2025

326. Shifting strategies | Jam of Garden Place Balloons

“And what it’s meant for his lifestyle”

In another curated episode by HiFloat, we’re reconnecting with Jam of Garden Place Balloons to hear how he’s pivoted away from the huge, luxurious installs and into deliveries… which have become the bread and butter of his business!

He’s still got local balloon friends who have been and continue to be a major support for him when the big jobs do come up, but we’ll hear more about this intentional adjustment he’s made based on the latest demand, as well as the mindset shift he needed to go along with.

Jam was kind enough to share specifics about what’s working and what’s not working with his new strategy - including actual product offerings, e-commerce effectiveness, pickups vs. deliveries, boundaries and what the new strategy has meant for his lifestyle.

Then of course we hear how the HiFloat products are essential to his business, too. I picked up quite a few little nuggets that I’m planning to integrate into my business after chatting with Jam and I hope you enjoy this conversation as much as I did!

In the UGlu Hotline, hear about how one listener makes water weights.

RESOURCES MENTIONED:

Presenting sponsor: 17hats ( get 50% off your 1st year )

Curated Month by: HiFloat

@gardenplaceballoons

Other sponsors & resources:

Havin' A Party Wholesale (save 5% on orders $200+ with code PODCAST)

Stay Booked

2025 Bright Balloon Business Planner

UGlu by Pro Tapes (save 5% on orders $200+ at Havin' A Party with code PODCAST)

Call into the UGlu Hotline to ask a question or leave advice! (262) 221-8514

Balloon Boss Mastermind & Summit

Glow Retreat Waitlist

- - - -

Get bonus episodes

50 Ideas for Email Marketing | Join the Bright Balloon email list

Courses

@thebrightballoon

The Bright Balloon on YouTube