The Bright Balloon

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The Bright Balloon

The Bright Balloon

Welcome to The Bright Balloon, a podcast where Sara Meyer shares bright ideas for your balloon business!

Our mission is to empower balloon decorators by sharing insightful conversations and expert knowledge that light the way to industry success. Through accessible and engaging content, we aim to elevate the skills of our listeners, helping them to achieve financial success while maintaining a healthy work-life balance, ensuring that the entire balloon community shines brighter together.

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Recent Episodes

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392. Setting goals in a way that actually works
Jan. 6, 2026

392. Setting goals in a way that actually works

If you have ever sat down to set goals and immediately felt overwhelmed or like you're just rewriting the same goals you didn't quite hit last year, this episode is for you. I’m joined by Joette of Balloon Coach and we discus...

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390. Annual audit & rebooking strategies
Dec. 23, 2025

390. Annual audit & rebooking strategies

In this episode, I’m talking about the importance of doing an annual audit for your balloon business. Analyzing past events, tracking potential repeat clients and setting goals for the upcoming year… it’s all included! Listen...

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388. Protecting your creativity
Dec. 16, 2025

388. Protecting your creativity

What would you do if something you invented went viral? Like, 400 million views viral? Carolynn Hayman, the creator behind Conrad the Unicorn (America's favorite balloon costume) learned the hard way that when the internet bl...

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386. The power of partnership in business
Dec. 9, 2025

386. The power of partnership in business

In this episode (recorded live at the Sempertex International Balloon Convention), Jessica and Dae from The Balloon Club Co. share their journey of combining their individual balloon businesses into something new, together. T...

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384. Your dream clients, and a simple website audit to attract them
Dec. 2, 2025

384. Your dream clients, and a simple website audit to attract them

With Courtney of Courtney Lynette Creative Co. If you want to book better, not just more, this conversation with Courtney of Courtney Lynette Creative Co. breaks down how to realign your website and visuals so the right clien...

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382. From side hustle to storefront: why Jam opened a balloon shop
Nov. 25, 2025

382. From side hustle to storefront: why Jam opened a balloon shop

In another episode curated by our friends at HI-FLOAT, and recorded live at the Sempertex International Balloon Convention, I’m chatting with Jam of Garden Place Balloons about his new brick and mortar shop, The Balloon Shop....

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Recent Blog Posts

Setting Goals for Your Balloon Business
Jan. 6, 2026

Setting Goals for Your Balloon Business

If you’ve ever sat down to set goals for your balloon business and immediately felt overwhelmed, you’re not alone. I hear it all the time, and honestly, I’ve been there myself. In episode 392 of The Bright Balloon Podcast, I sat do…

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Stuffed Balloons: Why This “Old” Trend Still Has So Much Potential
Jan. 1, 2026

Stuffed Balloons: Why This “Old” Trend Still Has So Much Potential

When I first thought of stuffed balloons, I had a very specific picture in my mind: a teddy bear inside a clear balloon with a bow on top. Cute… but not exactly groundbreaking. After sitting down with Marlene Potts of Balloon Masters, my pers…

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Reminders for busy business owners
Dec. 25, 2025

Reminders for busy business owners

  As busy business owners, sometimes we need a reminder to not let the basics slip. Not because we don’t know better, but because sometimes survival mode kicks in. Slow Down Your Emails (Just a Little) When inquiries are coming in fast…

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Reviews

Jenny from Lovebug Party Boutique

"I binge listen to this podcast! Every episode is so relatable to my life & party business. I find myself smiling AND laughing out loud at Sarah’s real life stories & funny moments about what she face…"

jenny lee123 | May 11, 2023

Incredible information

"I love this podcast! I look forward to it every week and there is not one episode that goes by that I don’t learn something or get inspiration. I can’t wait to see what else Sara comes up with! Than…"

Pop Balloon Creations | May 2, 2023

Incredible podcast

"Im obsessed with you and obsessed with the value you bring to each episode. You’ve brought light to my business mind and you have pushed me to keep going. Keep it up because your voice matters. I can…"

Olivia Romero with Desert Sky Party Rentals, LLC | June 22, 2024
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The Bright Balloon

Welcome to The Bright Balloon, a podcast where Sara Meyer shares bright ideas for your balloon business!

I want you to make more money, eliminate stress and learn along with me as we grow our creative businesses together! Welcome to The Bright Balloon

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